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The aim
To ensure anyone dealing with customers learns the basic techniques for achieving customer satisfaction.

About the program
This program clearly demonstrates that the same guidelines for keeping customers satisfied apply in different situations, from sales to service to a retail checkout or reception desk.

Customers can be trying; not all customers are pleasant. It's easy to put customers off; just be aggressive, or defensive. But it is vital to treat them all as personal guests, making them welcome and indulging their whims.

In various realistic scenarios, staff resort to attacking behavior - by being patronizing or superior - or defensive behavior, where they ignore the customer altogether or fail to accept responsibility. The humorous sketches lay the foundations for customer care and provide a concrete set of behavioral rules to make customers happy and keep coming back.

They provide a memorable demonstration of the do's and don'ts of customer care, which include finding a real need behind a request, agreeing a solution with a customer, and seeing things through to a successful conclusion.

The benefits
  • Suitable for front-line staff in any organization
  • Humorous scenarios based upon real life
  • Key learning points suitable for role play or discussion
  • Rules are valid for any customer care exercise

    Related training issues:
    Orientation
    Assertiveness
    Basic selling skills

    Information:
    A Video Arts production featuring Dawn French, Jennifer Saunders, Stephen Fry, Hugh Laurie and John Cleese. Release date: 1989

Course Videos Chapters Handouts Licenses
  • Course

    How to lose customers without really trying
    DVD style course with completion certificate only
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  • Videos

    Free Streaming Preview
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  • Chapters

    Chapter  
    1 An introduction to customer care View Details
    2 Patronising the customer View Details
    3 Blaming the customer View Details
    4 Intimidating the customer View Details
    5 Heady, high-minded behaviour View Details
    6 The customer's a nuisance View Details
    7 Three rules to keep the customer View Details
    8 Ignoring the customer View Details
    9 Neglecting the customer View Details
    10 Deliberate deafness View Details
    11 Passing the buck View Details
    12 Ducking and dodging the customer View Details
    13 Second three rules of customer care View Details
    14 Summary View Details
  • Handouts

    Description
    Objectives
    Overhead Slides
  • Licenses

    Term Length Number of Plays Price  
    Access License $425.00
    One Week; 30 play 30 $250.00
    Unlimited, Local Play Only 1 $3,125.00

    Choose the best licensing option for you: Access Licenses, Local Play Only Licenses, One Week Rentals, Bundles, and License Packs.

    Access Licenses

    This is a good choice for an on-going need for the course. License terms are one and three years. This license allows for ALL ArcLearn features including streaming, downloading, eLearning, etc.

    Cost

    Each program is offered on a per-play basis.

    • Base package: 100 plays for $425 (minimum purchase)
    • More than 100 plays are only $3.00 per play if purchased with the base package.

    What is a play?

    Beginning a program on a PC/Macintosh opens a three-hour viewing period which counts as one play. All programs can be completed in two hours or less.

    License Term

    Each license starts with a one year term. Purchasing additional plays extends the term for another year and any unused plays are extended as well. Otherwise, after one year, the term is ended and unused plays are lost. The license is terminated when all purchased plays are exhausted.

    Special Bonus Package - Three Year Term

    Any single purchase of at least 350 plays (base price $1,172.50) extends the term to three years.

    One Week Rentals

    This is your best choice for a short term need, such as a meeting or training session. If you will be needing a rental of a single title twice or more a year, an Access License is your best bet.

    This license allows for full privileges of a title including streaming, downloading, eLearning, etc. $250 for a one week, 30 play license. Additional plays are not available.

    Local Play Only Licenses

    This UNLIMITED play license is created for the large company that will be using the course on a company LMS or Intranet. You download the video or Scorm course to play or stream it yourself. It is much more cost effective if you have many students, but also has limitations.

    Get unlimited, local access for one low price! Designed for the large company with its own LMS.

    One can obtain UNLIMITED access (unlimited number of students) for a three year term (with some restrictions) for the low price of $3,125 per title. You download the video to play on your network, local PCs or LMS. Scorm 1.2 version is available for your LMS. What is not available? streaming from the ArcLearn website or using the ArcLearn LMS.

    Bundles and License Packs

    Bundles are groups of courses with better pricing than individual courses. A license pack is a bundle, with a twist. You can mix/match titles in your license every month!

    Click here to get more information on Bundles and License Packs.
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